Wednesday, October 22, 2008

Adsense: be hunted by the beginner, abandoned the Professional

Just I have no problem with contextual ads, like Google's AdSense program. Some time ago, the blog that I designed specifically for these purposes, generate at least $ 481 per month. The topic that I made the main issue is about real estate and property investment. In addition to Adsense, Chitika is also considered a big deal because it is able to offer more.

However, now, the problems start to appear because so many bloggers are beginners and blogs to take advantage of similar goals. Although slowly begin my possibilities income, plus lower ranking in search engines, indeed, I was not too memasalahkan it. Something called a "competitive business" is reasonable and normal.

From the little analysis that I do, it is working with Adsense only good for Web sites with approximately 30,000 page views per month to 40,000. However, when you can penetrate 1,000 page views per day, this is the time to put aside Adsense (or contextual ads, other programs) and switch to the major advertiser / sponsor that would pay for your site.

Psychological point of 1,000 page views per day threshold is the average in which the sponsors and advertisers interested in starting. The advertisers generally want to volunteer to pay $ 100 - $ 200 more to get at least 50,000 additional Impression. Therefore they certainly reluctant to deal with sites with small traffic normally, as this web site, for example. ;)

So, if you are a professional blogger, or you have a site with page views are stunning, why not try submitting bids and proposals to companies that could become targets if the buyer of your ad slots?

For Stardust, advertising can be based on the time-base. For example, you install a tariff for Skyscraper banner in the sidebar of your blog for 30 days. However, when there are many sponsors and advertisers, it's good you install the kind of ad-serving software, such as better phpAdsNew for example. Start time, the calculation of tariffs can be based on the base that is more accurate, for instance, based CPM.

And how the problem of the tariff charged? It's easy. Make a "simulation" in the bidding and proposal that you submitted. If you offer a fare of Rp 5 million per month and not many companies that are interested, do revision and immediately lower the tariff on the price level that is more reasonable. However, for example, you download rates up to Rp 1 million per month and there are so many companies are interested, it means you are not a few difficulties to raise fares and find the level that you most profitable. Of course, this adjustment process takes time and trial-error process that long.

Whether this is the time to split the bed with Adsense? Of course not. Both are complementary rather than substitution. However, such interviews are conducted to Jason Calacanis, mencharge $ 9 - $ 12 per CPM for the major advertiser is far more interesting than "only" getting $ 1 - $ 3 from AdSense. In addition, you make a late-in tire by Google, this method of becoming one of the alternatives are interesting. There is so much more money to be made out there if you take the time to look.

So, congratulations and good luck trying!

translate from : http://nofieiman.com/2006/01/adsense-diburu-oleh-pemula-ditinggalkan-para-profesional/

1 comments:

Unknown said...

You know there is one saying… ‘Some people can sell Fridges in Alaska’. If you are confident that your advertising methods or way of product selling is anyway different from others, you can go with your interest…

:mrgreen:

 
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